personal branding

Undiscovered psp But it probably is. Sorry to be the one to tell you, but someone had to do it…

You have the experience. Probably bought a nice suit. Practiced your pitch a million times. And then you hand over a business card that looks like the rest of the rectangle scraps of paper in the garbage can.

Another incredible opportunity to brand yourself, or your company, down the drain. It amazes me when I meet creative and unique personalities and their business card misses the mark. Your business card could be the ‘PS’ of your meeting or introduction.

What if your card was just slightly different? What if they showed it, or even mentioned it, to a few of their colleagues?

Our used car business is unique; my business cards should be as well. Kristen Young designed this…she does amazing work.

Here’s another great example from the car industry. This is Patrick Workman’s metal business card with raised lettering. Besides being memorable and downright cool, he mentioned something about the ability to do minor home repairs with it as well.

Lee Drake & David Kelly are also excellent examples of people passionate about their business. Their cards are strong indicators of the pride taken in their business. Lee’s rounded edges, simple geometric proportions and logo embossing create a memorable card. David’s mini-book business card is a fun experience all by itself; balancing white space with an eye-popping image is a nice balance.

Armed and Dangerous move Take the time to create a killer business card. You need every advantage possible these days.

Have a unique business card? Share it…

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