Posts tagged as:

Marketing

2 New Twitter Features. 1 Excellent. 1 Meh.

by Eric Miltsch on 08/02/2010 · View Comments

So what’s twitter been working on recently? 1st item – Location Based Tweets. (The meh choice) This is probably the only location based marketing feature I don’t even notice. Why? Users can put their location in their bio. Sure – it may not represent their current location, but of all things location, this is not [...]

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How To Unlock Every Foursquare Badge

by Eric Miltsch on 07/01/2010 · View Comments

At first, everyone says Foursquare badges are stupid. Next thing you know, those same people are flashing their badges in your face. Want to unlock more Foursquare badges? Here’s the most detailed list of badges, including active & inactive badges and how to get them. Hat Tip to Chaunce Dolan – nice work! How To [...]

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12 Reasons Why Customers Give Their Email Addresses

by Eric Miltsch on 06/25/2010 · View Comments

Image via CrunchBase ExactTarget recently released the results of a study measuring what motivates a customer to give their email address. 67% gave out email to receive discounts and promotions 55% gave out email in return for a freebie 50% gave out email to be informed of upcoming sales 45% gave out email to be [...]

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Miso: Tune In and Check In

by Eric Miltsch on 03/24/2010 · View Comments

Miso lets you add another dimension to your status updates and your location based check-ins: activity based updates – targeting what you’re watching either on TV or at the movies. Integrate your activities with Facebook, Foursquare and/or Twitter account updates and share the TV show or movie you’re watching. Many people update their Facebook status [...]

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4 Ways to Create A Successful Online Presence

by Eric Miltsch on 06/07/2009 · View Comments

I recently had the honor of presenting a case study to the executive management team from Wegmans. For those not familiar, Wegmans is the pinnacle of grocery shopping, having created a shopping experience unlike any other. People leaving the Rochester area actually include Wegmans as a must-have when deciding where to move. Cherish download The Heartbreak [...]

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Who's Watching Your Brand?

by Eric Miltsch on 03/10/2009 · View Comments

Years of hard work go into creating your image and your brand. And, in a few fleeting moments, it can start to unravel if you’re not monitoring your brand’s reputation online. Take the time to create basic alerts and, if possible, investigate a software solution that will monitor your brand’s reputation in real-time as well. [...]

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