Location Based Marketing
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Whether you’ve already created a Google Plus Business page for your business or plan on doing so eventually, here’s two simple things you can do to help make sure it stands out. One is for esthetics, the other for search.
G+ Business pages allow for a profile image and five window panes to display [...]
One of the things I love to do is find the newest ways for people to connect with Auction Direct online. Here’s two ways that will become increasingly popular.
Everyone on the Internet is looking for Information. What’s the best information we can find? Information from trusted sources such as [...]
Excellent infographic from KISS Metrics showing global Google analytics metrics and usage trends. Compare your website metrics to these statistics – how does your site measure up? Click to view full size.
Yelp is the second major platform this week (after Facebook) to announce a change of direction with regards to their stance on daily deals. Only one year old and Yelp plans on scaling back their deals staff by 50%. The trend seems so be in place with daily deals revenue dropping 7% [...]
More proof that location is important: 20% of all search queries now include local search topics. Here’s Google’s VP Marissa Mayer sharing her thoughts:
Mobile payments via smartphones will be here soon enough. It’s expected that near field communications (NFC) will be available on 53% of smartphones by 2015. (Very near to the same time the mobile market is expected to overtake the desktop PC market)
Three specific groups will benefit from NFC – a 2nd-cousin of [...]
If you’re not paying attention to the emphasis being placed on local marketing, mobile marketing and anything else within the location based marketing segment, you’re crazy.
The amount of money being allocated towards micro-targeting efforts is staggering. (Upwards of $2 billion)
Creative push technology will continue to change the way we search for things, rather [...]
Microsoft was recently awarded a new patent that can help improve your SEO strategies. The patent details how the changes made to website pages will affect search engine rankings. Knowing and understanding these elements can have an incredible impact on your traffic, conversions and ultimately your bottom line.
(Keep in mind, this patent applies to [...]
I know, that title is too easy. I’m sure it’s not the first time they’ve heard it. It won’t be the last if they keep doing studies like this one.
For those who know me, I’m not one to argue or complain. I will, however, laugh at something that’s so obvious. Today’s Pew Research Study [...]
So what’s twitter been working on recently?
1st item – Location Based Tweets. (The meh choice)
This is probably the only location based marketing feature I don’t even notice. Why? Users can put their location in their bio. Sure – it may not represent their current location, but of all things location, this [...]
About Eric Miltsch
Eric Miltsch is the Digital Guy @AuctionDirect, & Co-Creator of @CarZar_app His three favorite things: Family, cars & technology. Read more about Eric
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