Meet Eric

I’m passionate about how today’s Internet strategies are changing the way companies position themselves, develop their brand and engage their customers.

Professionally, I’m the IT | Internet Director for Auction Direct USA, a fast growing used vehicle superstore intent on changing the way consumers buy used cars. I also write our used car blog.  Evangelizing the online message is fortunately something I enjoy. A lot.

Personally, I won the wife-lottery when Susan said yes. She’s part of the fuel that drives me everyday. I hit the lottery again with my two amazing kids: Parker and Cooper.

My personal vision for this site was simple: A place for my brain droppings that educate, inform and maybe even entertain. If my blog helps just one person…then it isn’t that good.

I intend to help a lot more.