So much buzz building on the anticipation of Facebook’s new location based services feature. Ooooh, what’s it gonna be? For some reason, people have speculated about it being a Foursquare knockoff. Facebook’s guys are smart. They don’t need to copy something as simple as this. I think.

I’m guessing they have something most of us haven’t even considered yet. Much like 99% of the stuff we see. And use. And bitch about.

Which is really my point, people will bitch about anything – especially something they’re not using, weren’t involved with creating or even worse, is better than something they may have though about but were too lazy to act upon it themselves.

Monday morning quarterbacks. Monday morning web designers. Monday morning developers. Besides, aren’t all of these services free? For both the individual and the business to use how they see fit? (Within the TOS of course)

Don’t like your information being pushed out to the universe? Then don’t share it. Oh, and here’s a shocker, nobody is truly interested in your location on a mass scale, EXCEPT for the LOCATION where you just checked in, or you’re someone important and you just became the Mayor of a cool bar while hanging out at the World Cup. (I find that interesting, others may not, but I do)

Why do I use them then?

• I’m curious how consumers respond to the activities within these spaces (badges, updates, check-ins, rewards, pings, shouts, tips, to-do’s, recommendations, etc)
• They help my business
• They’re fun to use
• And yes, I know nobody cares about my check-ins. My check-ins don’t create Justin Bieber-like riots and stampedes. Although two older women once commented on my shiny new “phone-thingy.”

Once these services become paid services, that’s when their creators will really pay attention to what we have to say.

Until then, keep in mind: Its free. Don’t like it? Don’t use it. You’ll killing the buzz from my newly earned David Hasselhoff badge.