Dan Zarella dug up some great insight regarding the best words to use, and the best to avoid, to get more people to share you content. If anyone knows, its Dan. (Self proclaimed Social Media Scientist)

Dan stated that adjectives don’t work as well as verbs & nouns; big shocker – sexual references appear to work the best with regards to total sharing.

6 Words that make people want to share content:

1. Facebook
2. Why
3. Most
4. World
5. How
6. Health

6 Words to stay away from

1. Vs
2. Apps
3. Review
4. Down
5. Poll
6. Game

When content is simple and easy to understand, people will share it more often. As reading level and overall ability to understand the content increases, frequency of content sharing decreases.

Simple stuff gets shared.