Miso: Tune In and Check In

Miso lets you add another dimension to your status updates and your location based check-ins: activity based updates – targeting what you’re watching either on TV or at the movies.

Integrate your activities with Facebook, Foursquare and/or Twitter account updates and share the TV show or movie you’re watching.

Many people update their Facebook status saying they’re watching TV; people check in at movie theaters on Foursquare – but not everyone doing so specifies exactly what they’re watching. Miso will, presumably, let you connect with other users with the same interests and tastes.

Think of the social media optimization opportunities for network TV shows and the movie industry. Creative promotional initiatives for activity based check-ins for a sporting event, a new network premier or hot, upcoming theatrical release have incredible potential to attract a new segment of viewers.

Plus – you can earn more badges. Those damn badges are so addicting.

UPDATE: Version 1.6 has been released. New Features now allow you to find and locate friends on Facebook and Twitter; profile updates now let you update your avatar as well.

What other opportunities do you see?