Build A Better Blog Challenge

by Eric Miltsch on 04/06/2009 · View Comments

Blog World Expo 2008

Image by shashiBellamkonda via Flickr

What’s Your Elevator Pitch?

Today is the first day of the Build a Better Blog Challenge, by Darren Rowse from Problogger.net.

This is an excellent way to learn more about blogging and your own blog. It’ll also provide a daily task to help make your blog more effective.

The first task: Write an elevator pitch for your blog. If you don’t have one, this is a great way to quickly communicate what your blog is all about and help ensure you’re positioned properly within your niche. Don’t get tongue-tied when someone asks what your blog is about. Hit them with your elevator pitch and wow’em with an overview that tells exactly whats going on within your blog.

Billy Owens and the Secret of the Runes divx

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I’m still perfecting my pitch for this blog, but I did I create one for WhyBuyUsedCars.com.

My short pitch: “It’s the How, What, Where & When of Used Cars.” Short, yet descriptive – haven’t had any complaints yet with regards to its focus.

When appropriate and/or needed, my long pitch is:  WhyBuyUsedCars.com aims to educate and inform used car buyers with the best information and resources on the web – with an entertaining spin.

What’s your pitch?

erics ramblings2 Build A Better Blog Challenge

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